Bobbi Brown
Areas of Focus:
• Wayfinding Strategy
• Store Procurement
• Display/Prop Design
Offer & Impact:
Develop a cohesive approach to all visual merchandising elements and support procurement strategies to help simplify production processes.
5-Panel Playtable Areas
Planning + concepts for
countertop unit overhauls
Product Campaigns
Graphic and social elements, 3-D mockups, and decal designs.
Photo Wall & Backdrop
[ Planko Game ]
Intensive Skin Serum Foundation Collection
Each station served as an opportunity to help inform the shoppers of individual product benefits or simply to encourage a playful engagement within the space.
Store Elements + Custom Tray
Style Exploration:
