Made&Spotted.
environmentsservicesexperiencessystemsenvironments
built for meaningful & lasting impact
Selected Work
01Quip→
Spatial product design for a connected brand
02Bobbi Brown→
Retail environment and display systems at scale
03MAC Cosmetics→
Brand activation and experiential retail design
04NYU Langone: Exam Room Futures→
Future-state care environments and proof of concept
05NYU Langone: Hospital Operations→
Operational audit and innovation roadmap across four pillars
+Activations + Explorations→
Renders, prototypes, brand activations & spatial work
Services
Depth Over Breadth
Spatial strategy grounded in how people move, work, and feel, delivered in 3D models and vendor-ready specs.
- Floor planning and concept development
- 3D modeling and CAD drafting
- Vendor evaluation and fixture specification
- Prototype and pilot simulation
End-to-end service design from insight to implementation, across retail, healthcare, and civic systems.
- Journey mapping and service blueprinting
- Current and future state frameworks
- Stakeholder research and synthesis
- Implementation readiness planning
Practical AI integration for design teams, from prompt methodology to LLM workflows in daily use.
- Prompt system design for design teams
- AI tool evaluation and workflow integration
- Research synthesis and concept generation
- AI literacy sessions for practitioners
Physical experiences that carry the full weight of a brand. Built for retail floors and one-day activations alike.
- Retail environment and counter design
- Brand activation and campaign concepting
- Experiential installation planning
- Proof of concept development
Principles
How I Work
Impact Is the Brief
Success gets defined together, through clear outcomes and constraints agreed before work starts. Sessions are built to end in decisions, not follow-up meetings.
Systems, First
Research begins with real access to how workflows and technology actually operate. Findings become narratives teams can rally around.
Design for the Edge Case
Solutions get stronger when partners are willing to show where friction is highest. When the margins work, the experience improves for everyone.
Purpose-Led Tech
From AI to infrastructure, every tool gets chosen with a partner clear on the mission it serves. Technology serves the mission, never the reverse.